This is How Teenagers are Targeted Through Brand Marketing
By Stonewater Recovery · 2 minute read
Most parents of teenagers have encountered the situation of brand loyalty. No population might be as adamant about brand loyalty as teenagers who are trying to fit in- or stand out. Brands have defined teenagehood for many generations, as their marketing strategies target teens. The teenage experience is shaped with memories of the dire necessity to own certain commodities produced by certain brands. From their head to their toes, their backpacks to their pencil cases, the opportunity for brands to market to teenagers is everywhere- deciding what they buy, what they wear, and how they feel about it.